14º Workshop

Electoral Campaigns in Ibero-America, Technologies, and Emotions

The submission and publication instructions are the same as those for the General Conference: please consult them here.

To submit an article to this Workshop, access the following link and place the code “WS_14” before the title of the contribution: https://easychair.org/conferences?conf=icomta25

Abstract

The interest in studying electoral campaigns in Latin America and the Iberian Peninsula has grown significantly, especially due to the emergence of applied technologies over the last two decades, starting with the advent of the Internet, followed by social media, and now artificial intelligence. One of the consequences of this disruption, aside from the epistemological changes, relates to its impact on electoral market research (allowing for more precise segmentation), the construction of the political product (candidate), and the study of electoral behavior.

Additionally, there are other aspects of particular interest for contemporary electoral campaigns, such as the role emotions play and their effects on mobilization, disinformation, or polarization. Therefore, this Workshop, organized by the Political Research Team at USC, accepts papers or articles focused on one of these aspects or any other research related to electoral campaigns, technologies, or emotions in the region.

Topics

  • Political communication
  • Electoral campaigns
  • Social media
  • Media
  • Artificial Intelligence
General Coordinator
  • Nieves Lagares Díez, Universidade de Santiago de Compostela (Spain)
Technical Coordinators
  • Erika Jaráiz Gulías, Universidade de Santiago de Compostela (Spain)
  • María Pereira López, Universidade de Santiago de Compostela (Spain)
Organizing Committee
  • Nieves Lagares Díez, Universidade de Santiago de Compostela (Spain)
  • José Manuel Rivera Otero, Universidade de Santiago de Compostela (Spain)
  • Erika Jaráiz Gulías, Universidade de Santiago de Compostela (Spain)
  • María Pereira López, Universidade de Santiago de Compostela (Spain)
Scientific Committee
  • Nieves Lagares Díez, Universidade de Santiago de Compostela (Spain)
  • José Manuel Rivera Otero, Universidade de Santiago de Compostela (Spain)
  • Erika Jaráiz Gulías, Universidade de Santiago de Compostela (Spain)
  • María Pereira López, Universidade de Santiago de Compostela (Spain)